Mobile Magazine January 2023 | Page 105

environments . As such , they have a key role to play in the future of the events sector ,” predicts Daz Ahmed , the Regional Director UK & I at Extreme Networks .
“ According to a PwC survey , 70 % of sports leaders see gamification and connected technology as the greatest opportunity for physical sport . Technologies such as IoT , AI , and virtual reality – enabled by modern WiFi network capabilities – will therefore become bigger parts of the in-stadium offering ,” Ahmed explains .
“ This will open the door to immersive experiences that fans can ’ t get from watching the game at home , creating a compelling reason for fans to keep buying tickets to see their favourite team .”
Improving the efficiency , flexibility and elegance of event organisation Then , alongside enhancing visitor experiences , these technologies will also give organisers a much greater level of datadriven insights , into a wealth of key metrics .
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