5G
The way back in “ It ' s a bit of a provocative perspective ,” says Venturini . “ It ' s a perspective that tries to highlight what it takes for operators to move away or evolve out of being a pure product company and - on both the B2B and B2C sides of things - become a platform company by leveraging 5G .”
Telcos , he explains , have traditionally tended to be product companies . “ They ' re great at selling their own products , bundling , pricing , and managing acquisition costs - but those products have increasingly
“ OPERATORS ARE DISCOVERING THIS NEW CONTROL POINT THEY NEVER HAD BEFORE : THE EDGE ”
FRANCESCO VENTURINI ACCENTURE transitioned into being commodities , so there ' s a corresponding increase in pricing pressure .” As a result , customer loyalty became the battleground for these companies , creating a race to the bottom - “ because otherwise it ' s very hard to differentiate ,” Venturini adds . This shift further and further into the commodity ( and even utility ) space , combined with their curtailed position in the value chain due to the rapid growth of OTT disruptors , according to Venturini , is yet another weight around the telecom sector ’ s neck .
56 July 2021