As interest in the metaverse continues to mount , entertainment events – from music to sport – are increasingly taking place in the virtual space
WRITTEN BY : MARCUS LAW
nterest in the metaverse is clearly on the rise . The world ’ s biggest companies – such as Google , Apple , Meta and Microsoft – have each made significant metaverse investments . Meanwhile , according to McKinsey , 2021 saw internet searches for the metaverse increase by an astonishing 7,200 %, with approximately 60 % of consumers stating their excitement about the transition of everyday activities , like shopping , dating , and working out , to the metaverse .
2018 film Ready Player One , which envisioned a future where people are connected to – and living in – the metaverse , may have been a work of fiction , but with the concept dominating the technology world ’ s thoughts last year , could the film ’ s ‘ Oasis ’ be closer than we think ?
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