What is the Metaverse ?
IOT
“ We can still have the feeling of togetherness even though we are not physically together ”
JAWAD ASHRAF CEO OF TERRA VIRTUA
Can new , virtual experiences within a “ Metaverse of Work ” help bridge the gap between the in-person office and a cold , lonely world of emails and jittery conference calling ?
Mark Zuckerberg , CEO of the newly rebranded Meta , seems to think so . “ By 2030 , the new generations of Oculus will allow users to teleport from one place to another without moving from their couch - not only for gaming and entertainment but also for work ,” he said in an interview last year . But what does a world where we “ teleport ” to work inside a VR headset look like ?
What is the Metaverse ?
Defined loosely ( a lot of people have a lot of money riding on the idea , so most of them will tell you that the Metaverse is anything , everything , and exactly what you needed yesterday ), a metaverse is a series of persistent , real-time virtual “ spaces ” powered by augmented and virtual reality .
It ’ s World of Warcraft with an ice cream social . It ’ s the next frontier of commerce and marketing , a brave new blend between gaming and social experiences ( the frontier that Meta is tackling first with its Horizon Worlds VR social media experience , which went live in December ), and theoretically a virtual office where you can have a workday experience that ’ s every bit as immersive as showing up to smell your boss ’ body odour and listen to him shout about “ synergy ” in person .
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