Dr Kevin Macnish
TECH & AI Sustainability and digital twins Digital twins can have a significant impact on goals to reach net-zero by 2030 . Nonetheless , to do so they must themselves be sustainable – as Macnish adds : “ To have a chance at any lasting impact , digital twin technology must be able to do the work required of it , and must be accepted by the people responsible for , and affected by , this work ,” he comments .
This can be looked at in terms of trust . “ For example , it makes sense for an individual to trust that if a brick were
Dr Kevin Macnish
TITLE : HEAD OF ETHICS AND SUSTAINABILITY CONSULTING
COMPANY : SOPRA STERIA INDUSTRY : IT
LOCATION : ENGLAND , UNITED KINGDOM
A goal-oriented and accomplished professional with extensive experience in delivering consultancy on high-profile projects , Dr Macnish has provided evidence to Parliament , publishing over 40 academic articles and books on ethics and technology .
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