TECHNOLOGY
“ We now have the ability to make the real world virtual and the virtual world real ”
DARREN SAVAGE CHIEF STRATEGY OFFICER , TRIBAL WORLDWIDE
our minds ; the symptom of a society in denial of an unjust or dying physical world .
As tempting as it is to glibly reference the “ you die in the game ; you die in real life ” trope and call it a day , when it comes to the nature of metaverses in the real world ( itself something of a contradictory phrase ), science fiction only got it half right . While the concept of a metaverse is nothing new ( Tron came out in 1982 for crying out loud ), here at the back end of 2021 the metaverse trend feels like it ’ s hitting a tipping point as the technology reaches a stage when new digital worlds can make the jump from science fiction to everyday life . For some people , that ’ s a game changer of epic proportions .
" Some see the Metaverse creating as big a shift in online communication as the internet itself ,” says James Morris-Manuel , EMEA Managing Director at Matterport , a company that uses digital twins to capture and manipulate 3D images of physical space . “ The Metaverse is incredibly exciting . A virtual replica of the built world , made up of billions of digital twins , will fundamentally change how we experience , interact with , and analyse with space around us .” mobile-magazine . com 95