Telco Magazine January 2026 | Page 14

STATISTICS

21.5 %

The average annual churn rate for the global telecommunications industry in 2025 is 21.5 %. It is significantly higher than comparable subscription industries, such as SaaS(~ 5 %)

The specific cost multiplier to acquire a new telecom subscriber versus retaining an existing one is

6 to 7 times

0.91 % v ~ 50 %

The massive statistical variance between contract and noncontract users. Verizon reported a stable 0.91 % postpaid churn in Q3 2025, whereas prepaid churn in competitive markets often exceeds 50 % annually

14 January 2026